Brand Voice Match: a free game about tone of voice

What is Brand Voice Match?

Three brands, three tone guides. Replies land one after another: send each to the brand that would really say it. Streaks build combos; on Expert the replies get closer and the clock gets shorter.

Brand Voice Match is a fast free game about tone of voice. Three made-up brands, each with a short tone guide; replies arrive one by one and you send each to the brand it sounds like.

Streaks build a combo. On Expert, replies get closer to each other and the clock gets tighter.

At a glance

Category

Social Media

Difficulty

Easy

Play time

2–3 min

Price

Free, in your browser, sign-up optional

How to play

Read the guides

Each brand has a short tone guide: how it sounds, what it never says.

Send

Press the brand (or 1, 2, 3) for each reply. Streaks add a combo bonus.

Three levels

Beginner, Intermediate or Expert, picked before you play: the content and the clock change, and each level keeps its own best score.

Made up

Every account, brand and platform in the game is made up.

Scoring

+100 per right brand plus 10 per reply in the streak (up to 50).

Win with at least 75% right.

What it trains

Tone of voice

Hearing a brand's rhythm and vocabulary.

Speed reading

Deciding on a few words.

Strategy and tips

Read the “never” line

What a brand never says is often the fastest clue.

Listen for rhythm

Short and loud, calm and precise, warm and playful: the rhythm gives it away.

Keep the streak

Speed is nice; a broken streak costs more.

Why play Brand Voice Match?

Brands that sound the same in every reply feel trustworthy. Hearing tone quickly helps you write it too.

Frequently asked questions