Score: 0
Merges: -
Best: --

Data Broker Tycoon

Buy, merge and resell people's lives. Your file on Gérard says he loves pickles (true).

Choose your level

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Data Broker Tycoon

Buy harmless-looking scraps (a quiz answer, a loyalty card, a fitness app) and merge the ones that share an email, phone or device. Soon each made-up stranger has a full file. Then see what that means for your own data.

Merge the scraps
How profiles are built

How to play

Merge. Two scraps sharing an identifier join one file: +120. A wrong pair: −30.
Win. One complete file per person, with few wrong guesses.
Three levels. Beginner, Intermediate or Expert, picked before you play: the content and the clock change, and each level keeps its own best score.
Satire. Satire with a lesson: every name, brand and platform is made up, and every run ends on how to spot the trick.

Quick tips

Follow the identifiers. An email, a phone number or a device ID is the glue.
Careful pairs. A wrong pair costs 30 points.

One more tip in the Data Broker Tycoon guide →